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Shebear Herblove sought an old-world inspired logo design, incorporating the Anise flower and a hand-made aesthetic. The design style of the packaging was envisioned to resemble the feel of a vintage bohemian apothecary with an element of DIY for a personalized touch. We decided to incorporate an ink stamp with handwritten batch numbers and dates, while standardizing other elements on the label. The color way was chosen as a fresh, light, minimal, modernized compliment to the rustic, hand-made feel of the chosen design aesthetic.